E-commerce and D2C brands
A steady supply of fresh ad creative to test offers, products and angles without a photo shoot.
Motion Graphics Ads
Animated ads built to stop the scroll in the first seconds, delivered as variations ready to test.
From $600 per ad set
- Founder-led
- Fixed written quote in 48 hours
- Milestone payments
- NDA on request
- Weekly progress updates
Who it's for
Built for teams like yours
Apps and SaaS products
Animated ads that show features and benefits clearly, even with the sound off.
Service businesses running lead ads
Short, clear ads that explain the offer and push one action, such as book or call.
What you get
Everything in your motion graphics ads project
01
Ad concepts and scripts
Angles and short scripts based on your offer, audience and what your current ads already tell you.
02
Hooks for the first 3 seconds
Opening moments designed to stop the scroll, with a different hook for each variation.
03
Kinetic typography
Animated headlines and captions that carry the message on mute, timed to the rhythm of the music.
04
Brand and product animation
Your logo, product shots, screenshots and icons animated in your brand style.
05
Captions and sound
Burned-in captions, licensed music and sound effects mixed for phone speakers.
06
Ad variations
Each ad set includes several variations, changing hooks, messages or calls to action for testing.
07
Sizes for every placement
Exports in 9:16 for Stories, Reels and TikTok, 1:1 for feeds and 16:9 for YouTube.
08
Safe-zone checks
Text and buttons kept clear of the areas each platform covers with its own interface.
CHAPTER 01
What motion graphics ads are and who they suit
Social feeds move fast, and most ads are scrolled past in a moment. Motion graphics ads are animated ads built from design rather than filmed footage: bold kinetic type, product images, app screens, icons and your brand, moving in a way that catches the eye and tells a short story even with the sound off.
01.1
Ads for every feed
Omebly creates motion graphics ads for Meta (Facebook and Instagram), TikTok and YouTube. Each ad set includes several variations with different hooks, built for the first three seconds, plus captions, sound and every size you need: 9:16 for Stories, Reels and TikTok, 1:1 for feeds and 16:9 for YouTube. This service is part of our main animation design service.
01.2
Who it suits
It suits e-commerce and D2C brands that need a steady flow of fresh creative, apps and SaaS products that need to show features clearly, and service businesses running lead ads. If your ads will be built from filmed footage instead, our video ads editing service is the better fit.
CHAPTER 02
What is in each ad set
Angles and scripts. We start with your offer, your audience and, where available, results from past ads. Each variation tests one angle, such as price, a pain point, a feature or social proof you can genuinely show. Scripts are short: a hook, two or three beats of message, and a call to action.
02.1
The hook
The first three seconds decide whether anyone sees the rest. Each variation gets its own opening: a bold statement, a question, a surprising visual or the product in action. Logos usually move to the end, where they do not delay the message.
02.2
Kinetic typography and animation
Most people watch feed ads on mute, so words carry the story. We animate headlines and captions to the beat of the music, and animate your product images, screenshots and icons in your brand style.
02.3
Sound
Licensed music and sound effects, mixed to sound clear on phone speakers, for viewers who do turn the sound on.
02.4
Calls to action
Each variation ends on one clear next step that matches the campaign goal, such as shop now, install, book a call or claim an offer, shown on screen long enough to read.
02.5
Sizes and safe zones
Every variation is exported in the sizes you need. In vertical placements, platforms place buttons, captions and profile names over the video, so we keep text and prices inside the safe area.
CHAPTER 03
How we approach ad creative
Good ad creative is less about one perfect ad and more about a system for testing. Our approach:
- Vary one thing at a timeIf each variation changes the hook but keeps the message, you learn which hook works. Changing everything at once teaches you little.
- Design for the placementA Reel is not a cropped YouTube ad. Pace, framing and text size change for each.
- Show, do not just tellFor apps, we show the key screen in action. For products, we show the product in use or close up.
- Keep it honestClaims must be ones you can stand behind; platforms reject misleading ads, and customers notice.
- Match the landing pageThe ad’s promise, colours and offer should carry through to the page people land on, so the click does not feel like a different brand.
- Refresh regularlyAudiences tire of the same creative. New hooks on a proven message keep results steadier.
03.1
Researched for each platform
We research current formats using public tools such as the Meta Ad Library and TikTok Creative Center, so your ads feel native to each platform without copying anyone. For ads that need a fuller story, a short cut of an explainer video can also work as an ad. For physical products, footage from 3D product animation makes a strong base for motion ads.
CHAPTER 04
Timelines and what affects the cost
We do not quote a standard turnaround. What affects the effort most:
- Number of variations and ad setsMore variations mean more scripting and animation, though they share a style.
- Assets availableGood product photos, brand files and app screens speed things up.
- ComplexitySimple kinetic type is quick; illustrated scenes or 3D elements take longer.
- Sizes and lengthsacross platforms.
- LanguagesExtra language versions add caption and voice work.
04.1
Regular refreshes
If you plan to advertise continuously, a regular refresh schedule usually works out more efficient than one-off ad sets, because the style, assets and templates are already in place and each new round focuses on fresh hooks and offers. Your fixed written quote sets out the number of ad sets, variations, sizes and revision rounds.
CHAPTER 05
Why Omebly for motion graphics ads
Every project is led personally by our founder, Nazmul Hussain, who has 10+ years of experience building websites, apps and digital products. Omebly also runs ad campaigns, so our creative is made with targeting, testing and landing pages in mind rather than in isolation.
- Fixed written quote within 48 hours of a free consultation.
- Weekly demos, and each milestone is paid only after you review it.
- The finished ads and design files we created are yours once fully paid.
- NDA on request, useful for launches and unreleased offers.
- Our Meta Ads team can run the campaign and feed results into your next ad set.
NEXT STEP
Start your next ad set
Share your offer, your audience and any current ads on WhatsApp at +91 70444 33991, email info@omebly.com, or use our contact page. We will send a fixed quote within 48 hours.
How we work
From first call to hand-over
- 1
Brief and angles
Under 1 weekWe review your offer, audience and past results, then agree the angles each variation will test.
- 2
Scripts and style frames
Under 1 weekShort scripts and still frames for each hook and the overall look.
- 3
Animation and sound
1-2 weeksVariations animated with kinetic type, captions, music and sound effects, shown in weekly demos.
- 4
Exports and launch support
Under 1 weekAll sizes exported and checked against platform specs, ready to upload.
- 5
Refresh rounds
OngoingNew hooks and variations based on what performed, when you order further ad sets.
Tools we use
- Adobe After Effects
- Adobe Premiere Pro
- Adobe Illustrator
- Adobe Photoshop
- Adobe Audition
- Figma
- Meta Ad Library
- TikTok Creative Center
Packages
Pick a starting point
From $600 per ad set. Every project gets a fixed written quote after a free consultation, with milestone payments.
Ad set
From $600
- Three ad variations
- Hooks built for the first 3 seconds
- Captions and sound
- Square, story and wide sizes
Campaign pack
Fixed quote
- Several ad sets around one campaign
- Different angles and offers tested
- Product or app screen animation
- Platform safe-zone checks
- Static image versions for carousels
Monthly creative refresh
Fixed quote
- New ad sets on a regular schedule
- New hooks based on your results
- Seasonal and offer-led versions
- Shared folder of all live creatives
Compare
Omebly vs static image ads
| Omebly | Static image ads | |
|---|---|---|
| Stopping the scroll | Movement and a designed hook in the first seconds | Relies on one image and headline |
| Message | Can explain a sequence: problem, solution, offer | One message at a time |
| Sound-off viewing | Captions and kinetic type carry the story | Text on image only |
| Placements | Designed for Reels, Stories, TikTok and YouTube | Often cropped awkwardly into video placements |
| Production | More time per ad | Faster and cheaper to make |
| Testing | Variations built in for hook and message tests | Easy to vary, but fewer elements to test |
Guides on this topic
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How Many Ad Creatives Should You Test at Once on Meta?
Testing too few creatives teaches you little; testing too many spreads your budget thin. Here is a practical number for Meta, how to structure the test and what to vary.
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Explainer Videos vs 3D Product Animation: Which Does Your Business Need?
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Courses
Motion Graphics for Ads: How to Learn After Effects for Social Media
How to learn motion graphics for social media ads: hooks, storyboarding, After Effects techniques, platform specs, creative testing and a practical month-by-month plan.
FAQ
Motion Graphics Ads: questions people ask
What is the difference between motion graphics ads and video ads?
Motion graphics ads are built entirely from design: animated text, shapes, icons, product images and screenshots, with no filming. Video ads are usually edited from filmed footage, such as people, products in use or user-generated clips. Motion graphics are faster to produce and change, and suit offers, apps and products that are easy to show graphically.
Why do you make several variations instead of one ad?
Because it is hard to predict which hook or message will work for an audience. Ad platforms test creatives against each other and spend more on the ones that perform. Giving them several variations, each changing one main element such as the hook or the offer, shows you what works and keeps your ads from going stale.
What makes a good hook in the first 3 seconds?
Something that makes your target customer stop and recognise themselves: a bold claim you can back up, a familiar problem, a surprising visual, the product in action, or a clear offer. We avoid slow logo intros at the start. Your logo usually works better at the end, once the viewer is interested.
Do you follow each platform's ad specs and safe zones?
Yes. Each platform places buttons, captions and profile details over parts of the video, especially in 9:16 placements. We keep headlines, prices and calls to action clear of those areas, check lengths and file formats against current specs, and test the exports in previews before handing them over.
Can you use our product photos and app screenshots?
Yes, and we usually do. Product photos with clean edges can be cut out and animated. For apps and SaaS, we recreate key screens as sharp, simplified graphics, which read better on a phone than a raw screen recording. If you need a product shown in 3D, we can build it with our 3D product animation team.
Will you run the ads for us as well?
Creating the ads is this service. If you also want them managed, our digital marketing team runs Meta Ads and Google Ads campaigns, including YouTube, and can feed results back into the next round of creative. Each service is quoted separately, so you can use one without the other.
Start a project
Let's talk about your motion graphics ads project.
Tell us what you have in mind. You get a free consultation and a fixed quote within 48 hours.
Prefer email? info@omebly.com